Rockhampton, Queensland is recognised as the “Beef Capital of Australia”. Situated on the Tropic of Capricorn, Rockhampton is a thriving provincial city with a population of over 75,000 people.
The region surrounding Rockhampton boasts a cattle population of over 2.5 million head, higher than any similar region in Australia.
Rockhampton is the host for the Beef Australia National Beef Expo’s held every three years.
With our world famous Great Barrier Reef commencing just off the coast to the east and the rich pastoral and agricultural areas to the west, Rockhampton is truly... “Where the outback meets the reef”
We have chosen the theme:
THE BRAHMAN ADVANTAGE
• Challenged by nature
• Backed by science
• Proven by performance
Increasing urbanization, an increasing world population, loss of fertile land to high value cropping, climate change and food security concerns will all contribute to forcing global beef cattle production onto more marginal country and an increasing dependence on grass based production and the challenges of nature.
Brahman cattle are not just another breed of beef cattle. They look different because they are different and their features are driven by their biology.
More scientific research has gone into understanding their mechanisms of adaption than any other breed.
Their performance in developing productive and profitable beef industries in areas where other breeds failed is proof positive of their performance.
Our Brahman Industry
Early importations of Brahman type cattle go back as far as the 18th century. However it was not until 1933 that any attempt was made to establish Brahman genetics as part of the Australian beef industry.
From an initial importation of just 18 head of Brahman cattle from the USA, Brahman genetics today can be found in over 50% of the National herd and over 75% of the herd in the state of Queensland. There are over 100,000 Brahman bulls working north of the Tropic of Capricorn, 70% of all the bulls working in that area requiring an annual replacement of about 20,000 head.
Brahman cattle play a major role in the supply chain for Australian domestic and premium beef export markets to Japan and the European Union and are the breed of choice for Australia’s live export markets to feedlots in Asia.
Research in 2000 has indicated that the investment in Brahman genetics in Australia’s Northern beef industry accounts for more than 90% of the genetic improvement in Australia’s beef cattle industry.
Thanks to Brahman genetics producers using them reap a monetary advantage of $110 per head per year.
Our Congress in 2016 will mark the 70th anniversary of the formation of the Association at Mareeba in North Queensland in 1946.
Today the Association has over 1100 members and is the largest beef cattle Association in Australia by membership.
We record over 20,000 new animals annually onto our pedigree and performance database, one of the largest databases in the Brahman World.
For any further information please contact the Australian Brahman Breeders’ Association Ltd at +61 7 4927 7799, email@example.com, PO Box 796, Rockhampton QLD 4700 Australia or visit www.brahman.com.au